Current Specials

Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Masque for Illuminating Hydration and Softness, a nourishing and neutralising hair mask created specifically for bleached, double-processed or high-lifted...

Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Conditioner for Illuminating Hydration and Softness, a revitalising and nourishing conditioner created specifically for bleached, double-processed or high-lifted blonde...

Free of SLE/SLES sulfates, our extraordinary illuminating shampoo produces a luscious lather that removes dirt and oil.After a good rinse, your comb will glide smoothly and easily through strands that are soft,...

Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Shampoo to Nourish and Illuminate, a neutralising and moisturising shampoo created specifically for bleached, double-processed or high-lifted blonde hair. ...

Instantly cool brassy tones and brighten blonde hair with Joico Blonde Life Violet Conditioner 250ml Help maintain healthy-looking hair with brilliant shine. Nourishes and protects fragile blonde hair Provides incredible...

Instantly cool brassy tones and brighten cool blonde hair with the Joico Blonde Life Violet Shampoo. Help maintain healthy-looking hair with brilliant shine. Nourish and protect your fragile, blonde hair. Provides...

With just a few drops of Joico's Colorful Glow Anti-Fade Serum, hair color vibrancy comes back instantly - soft, brilliantly shiny, and protected against those harsh, color-fading UV rays that...

Joico's Colorful Anti-Fade Conditioner protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results on a daily basis. Sulphate...

Joico's Colorful Anti-Fade Shampoo protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results on a daily basis. *Sulphate...

Replenishes moisture and builds resilience without weighing hair down, leaving strands soft, shiny, and healthy- looking after each use. It’s kind of like flossing…they tell you and tell you, but...

This powerful at-home treatment goes deep to infuse hair with a brilliant, bond- strengthening defense system. The result? Less breakage; more protection from heat styling; and hair has instant softness and...

A rich, luxurious lather loaded with damage-preventing ingredients gently and swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny,...

Replenishes moisture and builds resilience without weighing hair down, leaving strands soft, shiny, and healthy- looking after each use. It’s kind of like flossing…they tell you and tell you, but...

Description: Transform limp, lack-lustre locks with the Joico Hair Shake Liquid-to-Powder Finishing Texturizer. Designed with a unique stainless steel ball that mixes the texturiser into an ultra-fine mist as you shake, its...

Replenish your hair with the Joico Hydra Splash Hydrating Conditioner, this ultra-creamy formula nourishes and hydrates to leave hair feeling silky, soft and smooth. Powered by Smartrelease Technology, the formula...

For dry, fine to medium hair. Give your hair the moisture it needs with Joico HydraSplash Hydrating Shampoo!  This shampoo is designed to provide 24-hour hydration to thoroughly replenish moisture,...

Joico JoiFULL Volumizing Conditioner with Bamboo Extract, Rice Protein and Lotus Flower help this lightweight conditioner instantly detangle while adding airy body and fullness to hair

Joico JoiFULL Volumizing Shampoo gently washes away excess oil and impurities that can weigh hair down, while Bamboo Extract, Rice Protein and Lotus Flower add airy body and fullness.

Give your hair the deep clean feeling with Joico K-Pak Clarifying Shampoo  Perfect for those who live in areas with hard water, swimmers, styling product users and for anyone who...

K-PAK COLOR THERAPY LUSTER LOCK GLOSSING Oil With every glorious drop of Joico's K-PAK Color Therapy Luster Lock Glossing Oil, this African Manketti and Argan oil-infused "glow-getter" helps strengthen strands,...